Social Media Manager
Location: Tel Aviv, Israel (תל אביב) · Category: Marketing · Seniority: Mid · Work model: On-site · Posted: 2026-06-10
The company
We are a fast-growing B2C gaming startup based in Tel Aviv, dedicated to building immersive and original digital experiences. Our team is expanding rapidly, offering a high-impact environment where you can help shape the future of a global gaming brand.
The Role
Lead the establishment and growth of a new gaming brand's social media presence — strategy, tone of voice, channels and community.
Responsibilities
- Create and implement a comprehensive social media and community engagement strategy for a new gaming brand.
- Establish and maintain the brand's tone of voice across all social platforms.
- Build a clear roadmap of key initiatives, campaigns and growth opportunities across all platforms.
- Open and manage all relevant digital assets, including accounts on TikTok, YouTube, Instagram, Facebook and X.
- Collaborate closely with the design department to develop visually appealing, brand-consistent content.
- Craft high-quality social posts and copy that engage and grow the community.
- Use advanced analytics tools to track and analyze campaign and community performance against strategic KPIs.
- Present reports and strategic reviews to stakeholders.
- Collaborate with Marketing, Product, Monetization and Analytics to align social strategy with brand goals.
- Communicate effectively across all levels of the organization.
Requirements
- 3-4 years of experience as a Social Media Manager in the gaming industry.
- A strategic thinker with creativity and a passion for staying ahead of social media trends and audience behaviour.
- Proficiency in content planning, calendar management and high-level copywriting.
- A data-driven mindset.
- Technical skills and the ability to work under pressure to tight deadlines.
- Familiarity with the American market.
- Native-level proficiency in English.
Apply for Social Media Manager through Yuval HR · See all open roles